Converse was there from the start, constantly rethinking, tweaking and perfecting - creating innovations that influenced the way sports were played. The story continues with products that carry on a tradition founded nearly a century ago…like Converse Eyewear. Converse is famous for its strength and clarity of design. Because of its young, style conscious demographic, it's important that Converse Eyewear stays current with fashion trends, but also stays true to some of the more classic elements of the Converse brand that have made it successful for so many years.